Meeting Customer Expectations
Organisations need to find new ways to win new business and earn customer loyalty faster.
Customers expect more personalised experiences with the businesses they engage, and the new role of marketing uses technology to forge deeper and stronger customer relationships.
Microsoft Dynamics 365 Marketing is a solution that unifies your customer information.
It provides marketing automation features such as lead scoring and customisable email templates, creating personalised customer journeys.
Through the creation of tailored marketing activities and campaigns, Dynamics 365 Marketing takes your marketing delivery to the next level.
With full Dynamics 365 integration, you can qualify your hottest leads and seamlessly share these with your sales team for fast follow up.
Get to know your customers better with online surveys, turn event attendees into loyal customers and win new opportunities with integrated account-based marketing.
Key Apps Available
Provides email marketing, customer journeys, behaviour tracking, lead scoring, marketing pages, and more.
These features form the core of the Marketing app and are unique to Dynamics 365 Marketing.
Organise and promote in-person or webinar events. An online portal can be used to review the event schedule, see the event speakers, and register for the event.
This feature is currently available only with Dynamics 365 Marketing.
Create online surveys and analyse the results.
This feature is bundled with the Marketing app, but it's also available separately as an add-on for other Dynamics 365 products.
Connector for LinkedIn Lead Generation Forms
Easily import leads generated with LinkedIn's lead tools into Dynamics 365.
Key Features and Benefits
- Design professional marketing emails and online content to support your marketing initiatives
- Create interactive customer journeys to nurture leads with personalised experiences
- Tap into LinkedIn's business prospects
- Share information across the organisation
- Understand your leads and prospects better
- Organise and publicise events
- Analyse and document your marketing return on investment
- Prioritise sales leads for increased business
How We Can Help
As a leading UK Microsoft partner, we understand Dynamics 365 Marketing and the range of apps and features available to make your marketing campaigns more efficient and easier to manage.
From conception to implementation, CPS technical experts are on hand to deliver an integrated marketing system that meets your business needs.
We work with your organisation to ensure your processes are followed seamlessly to build efficiencies wherever possible.